Stubbd
Stubbd · Quit smoking

Quit smoking by taking the long view.

Map your brain's recovery. Time every craving. Treat every attempt as data — not failure.

iPhone · iOS 17+ · Hard paywall, no free tier

The wedge

Most people quit smoking on their sixth try, on average. That isn't failure — that's how the brain learns.

Stubbd is the only quit-smoking app that shows you exactly where you are in your brain's dopamine-receptor recovery, times every craving against the 3–5-minute half-life that's already in your biology, and treats every attempt as learning toward your last one. No streaks to shame. No willpower theater.

Brain healing timeline

You are here.

From Day 0 to Year 5. Dopamine-receptor density rebounds along a known path — withdrawal peak at Day 3, chemistry reset at Day 90, heart-attack risk halved by Year 1. The warm dot is you. Right now.

100% 0 D0 D3 D7 D90 Y1 Y5
What's inside

Three tools, used in the moment that matters.

01 · Craving timer

A 5-minute circle.

The research half-life of a craving is 3–5 minutes. The timer holds you through it. Breathe in. Breathe out. Tap on the way in, rate on the way out — so the next one isn't a surprise.

Dark-mode by design. The one place in Stubbd where the lights go down.

Stubbd craving-timer screen — terracotta circle on dark background, 2:47 remaining, 'In through the nose, down to the belly.'
Stubbd AI coach screen — list of conversations grouped by Today / This Week / Last Week, with quick prompts.
02 · AI coach

A friend who's done this before.

Trained on your profile and your recent cravings. Warm. Direct. Never uses the words fail or willpower. Tells you to call a clinician when that's the right answer.

Every conversation is yours. Yours to keep, yours to delete.

03 · Home

The morning you wake up to.

Money saved. Cigarettes not smoked. Minutes of life regained — eleven per cigarette, the CDC number. Plus today's reading on what your brain is doing right now. Honest numbers, no streak shame.

Stubbd Home screen — Day 1 hero, three stat counters (15 cigarettes not smoked, $7.50 saved, 2.7h life regained), today's reading card.
The moment

At 90 days, your reward system is no longer borrowing against the next cigarette.

We don't think of quitting as a contest you win. We think of it as a thing you finally let yourself finish. Stubbd is the quiet record of every minute you chose differently — and the patient map of where that's taking you.

Stubbd milestone celebration — '90 days smoke-free, your brain chemistry is now at non-smoker baseline.'
Pricing

One choice, four shapes.

Hard paywall, no free tier. Stubbd is for people ready to commit to the attempt. The annual is the default — most people quit on try six; we'd rather price for the long road.

Weekly

$4.99 / week

Try the system.

Monthly

$9.99 / month

Month by month.

Annual

$39.99 / year

The default. ~$0.11/day.

Lifetime

$79.99 one-time

One payment, every attempt.